At Pebble, a Pro-Am without any “ams,” including Bill Murray

By Art Spander

It was created by a man who could swing a 5-iron as impressively as he could hold a musical note. In time, his tournament, the Bing Crosby Pro-Am, became the AT&T Pebble Beach Pro-Am. What didn’t change was the last part of the label, “Am.”

The pros, from Snead and Hogan to Palmer, Nicklaus and Woods, had their place and their victories, but what made the Pro-Am special were the amateurs: entertainers, athletes and politicians as eager to compete and as we were to watch them. 

Now the event, a mid-winter festival on the Monterey Peninsula, has fallen victim to Covid-19, as have so many other attractions. They’ll hold the AT&T in February, as always, but not like before.

According to a release from the PGA Tour, the AT&T will be played “without the traditional multi-day format,” which means it won’t be the traditional Crosby/AT&T.

Inevitable, perhaps, the way the virus has surged, chasing the 49ers and the Sharks to Arizona and forcing the suspension of so many NBA and college basketball games, but still disappointing.

The courses are the same, although only Pebble Beach and Spyglass Hill will be used, Monterey Peninsula Country Club unneeded for a greatly reduced field.

The charity beneficiary is the same, the Monterey Peninsula Foundation, which Crosby told me in the early 1970s, when some of the pros didn’t like the format, was the only reason he didn’t withdraw his support.

The threat of inclement weather will be the same, although the Pacific storms are as unreliable as were Jack Lemmon’s tee shots.

Lemmon, of course, was a regular, a good guy if not a good golfer, who tried for years without success to make the cut but even in his unfulfilled attempts made us appreciate his persistence and sense of humor.

Sure, we were thrilled by Greg Norman and Phil Mickelson, but we were no less enthralled by Huey Lewis — who might break out in song at every tee box — or Tom Brady.

Back in the ’50s, when the world was naïve, the guy who kept us attuned and laughing was Phil Harris, who had a ton of one-liners and also more than a minimum of one-putts.

In one rainy Crosby, he slopped off the inundated 17th green at Pebble and told the press, “I can’t wait to get out of these wet clothes and into a dry martini.” If you’ve heard that before, well, jokes survive.

The routines by Harris, Dean Martin and even Crosby himself have been taken over by Bill Murray, who has done everything from pull a female spectator into a bunker to hurl a frozen fish at spectators.

If the tournament occasionally resembled a variety show, well, how many times could you remind the audience that every putt breaks toward Carmel Bay?

Murray was a player as well as a comedian. He grew up near Chicago, caddying with his brothers, and in the 2011 AT&T he teamed with D.A. Points, who won the pro section. Murray won the pro-am.

On the 16th in the final round at Pebble, Points, getting into the spirit of things, yelled at Murray loud enough to he heard, “It would help if you made a putt.” Which Murray then did. “His being funny helped relax me,” said Murray, who hardly needs help at relaxing.

No Murray this winter. No quarterbacks — Tony Romo has been a consistent entrant, and Peyton Manning an occasional one — no wisecracks, no entrants sitting near the 17th tee being interviewed by Jim Nantz.

No crowd at the 15th tee, “Club 15” the description, chanting before the golfers hit their tee balls.

There will be golf played at Pebble next month, but not the golf we’ve come to expect. How can it be a pro-am without the “ams”?